CURRENT MODEL OF INTERNET DESTROYS ECONOMY

The word "internet" literally means "interconnected networks" or "network of networks" and its development accelerated in the last two decades has been due in part to technological advancement and in part to its initial concept. In the beginning, instead of considering the conformation of the network according to their natural development interconnecting existing networks, public or private, preserving the rights of privacy and copyright, instead an artificial network was established superimposed on existing local networks for commercial exploitation. It was sought to obtain large economic benefits through an Internet boom. Thus, initially, it was created an appearance of abundance of content and services, when the reality was contrary, just it was beginning its marketing. However, this meant in practice, the development of the global information network. It was, admittedly, a brilliant commercial idea that meant the application of the great advances in the technologies of information and in knowledge management.



What does the internet mean today? The first thing that comes to mind is more development and more technological development. Until today the internet has associated an encouraging prospect and positive outlook. Recently, however, in discussions about internet technologies new perspectives have emerged that are not flattering and a marked negative trend. Current technological development of the internet does not appear to economic progress but rather a setback, because the current economic model of internet is based on gains from services and from advertising on the web, and not according to the widespread idea about business around information. The largest companies in the Internet get their income from these two sources: sales of services and advertising. Within this business model the information comes to be zero or nearly zero monetary value, because what all pay is for service and not for the information. In the current internet the information and the knowledge are relegated to its economic value.


So the internet has established within the current economic culture the habit of zero monetary value for the information and knowledge. But what does this mean? The culture of monetary value of zero for the information and knowledge is a habit that destroys the economy, because in terms of economic value, the information or knowledge can not have value of zero, because they are invested substantial financial resources for collection, classification and publication, and also for training people in knowledge. How does the magic of the Internet do this? How was it established the habit of zero monetary value for the information and knowledge? This was the result of artificial model of initial internet imposed from the beginning and this is the negation of any economic model.


Speaking in economic terms more specific, in the current model of internet, any publication on the Net (text documents, photographs, videos, electronic books, databases, web services, and others) mean to deny the economic value of knowledge. For example, an electronic book published for free use on the network will always mean the loss of commercial value of the printed book, and if this trend continues, this will be the beginning of the end of the global publishing industry. The same could be said of the news media industry as news agencies, newspapers and magazines. This is about to happen to the music recording industry. Internet is generating increasing unemployment in the world. If this evil influence of the internet in the economy was to neglect could lead to a global economic collapse.


Therefore, if we have properly understood, our urgent task is to build an economic counter-culture into the internet, consciously and deliberately, to establish a major trend for Non-Publication of free information and Non-proliferation of services to manage knowledge free.


The immediate tasks are:

1) Publicize the economic damage caused by the current model of internet.

2) Protect the rights of privacy and copyright.

3) Minimising the publication of documents that have free access.

4) Privilege access to information and knowledge management that require payment in money.

5) Use the tools of Web 2.0 to create a new culture in the Internet to protect the economy and the jobs of millions of people around the world, respecting the economic exploitation of the generators of information and knowledge workers.